Frank Gonzalez
Frank Gonzalez is the Program Manager for the Digital Arts Group and is responsible for all of the architectural and technological aspects of web page design, site maintenance and support.
Frank has over 35 years experience in the Media industry, primarily newspaper publishing and brings to DAG his expertise of the advertising industry's standards and practices.
As Program Manager for DAG the responsibility is varied and technologically challenging ... if you need something done, you go to Frank. He wears many hats around DAG, including software tester, HTML programmer, project manager, and general design sanity-checker.
“Doe's it work?” Frank manages many projects once they’re in production and also conducts quality assurance testing for our web and print projects. He's adept at test planning, case development, and web site usability reviews
As the lead programmer for the Digital Arts Group Frank is responsible for all of the technological aspects of site maintenance and support.
DAG Design Philosophy
The subject is wide and complicated so we offer you only a brief summary or our general approach to technology in our work. Key word here is "reasonability." Which means we do not pretend to use all of the "fashion of the day" latest technological advances on your site or employ as many programming tricks as we can just to show our abilities.
We always keep in mind that any additional cool applet or non-standard data format inevitably will reduce the number of visitors who can see your site properly and will expand its weight in kilobytes (ie; download time).
Even such "harmless" and usual technologies as frame structure of the pages can bring a lot of trouble to users and make site updating and support much more time-consuming which equals higher costs. At the same time good design and efficient page structure help us avoid unnecessary additions and extensions, make site compact and compatible, reduce development time and project budget.
And finally: we can do almost everything. The sophisticated and hi-tech projects are even more interesting and challenging for us. We just do not advise our clients to use powerful technology when it's possible to solve the problem with standard means.
Combined Resources - Cumulative work experience from different environments - industry, research, communications, trading. Multidisciplinary skills deploying the latest technology. Emphasis on planning and use of technology appropriate to the project.
In-house Resources - People, skills, workstations - for medium size projects. For larger assignments, resources mobilized from associates.
Advantages - The consolidated professional front of the Digital Arts Group gives clients several advantages. They stop at one shop for a variety of needs. Most assignments are cross-media but interlinked and need a multiplicity of skills (like graphic signage and communications strategy, graphic design and website development, project research and planning). The client needs to give a single brief for work in different media. Work is certain to have a family feel and uniformly high in quality. Realistic turnaround time and pricing. |
Project Manager

“The Magic” of interactive web design.
Take the cars for a spin.
Click and drag them across your screen!


What about text elements, you say?
Click and drag them also!

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